Disability in the media-The Inbertweeners.

• Why is the clip funny? Because the frisbee hitting the dis-abled person is unexpected and it creates a very awkward situation.
• How is the disabled girl being represented? As a victim that is helpless.
• Are we meant to laugh at the disabled person? No, you are supposed to laugh at Will and feel sorry for the girl. You're also supposed to laugh at the situation itself as the disabled person is helpless and can't do anything.
• Are they the 'butt' of the joke? Initially yes, you are laughing at the disabled person because if it wasn't a disabled person it wouldn't be funny. However, as the situation unfolds you become more embarrassed for Will and begin to laugh at his misfortune and not that of the disabled woman.
• How do you think disabled people respond to this? some people will find it funny and laugh with most of the people who view this clip, or they will take offence at the fact that it is a disabled person that is hit.
• Are we as a society cultivated to think we should pity the disabled? yes, however media do not follow these rules of society. If this event was seen in public, the majority of people would help or seek to comfort any disabled person that is hurt. Also     when the people playing football see the disable person in distress, they rush over to try and protect her. This shows chart people in society don't usually look 'down' upon disabled people as lessors, more as people who need extra care.

The seven key areas of audience and institution avengers assemble research. Part 7.

1)The ways in which the candidates’ own experiences of media consumption illustrate wider patterns and trends of audience behaviour.


Usually, people go to the cinema to see specific films. Now however people are going out less and less due to economic pressures and a rise of ticket prices. This means audiences are waiting to see blockbuster films when they come out on DVD or 'On demand'. Avengers assemble saw 25.6 million tickets sold after release at cinemas, this compared to spiderman 3 which sold 22 million tickets isn't as a high an increase as you'd expect from such a successful film. spiderman 3 (2007) made $890,871,626 Box Office, no where near as much as Avenger assemble's $1,518,000,000. Avengers assemble sold the most amount of Blu-ray DVD's in 2012 (250,000) and was downloaded 13.7 million times on 'ITunes' within the first 24 hours (a record). These statistics show more and more people are watching films from home, not at cinema's.

This is mainly negative as not only do audiences fail to appreciate the full experience that film makers go through to create in movies, they also deny profits to movie producers meaning they have less money to put into new movies. However the franchise still sells copies and people that may not be able to afford to go to the cinema (employment, large families e.t.c) can still enjoy the end product and show their support for the franchise.

Gender Representation and textural analysis.

Camera angles/movements:
Within the first scene of the clip the 'over the shoulder' angle is used several times. It is used as a way to try and make the audience feel sympathy for the female character who is trying to get the help of the male character, and allow the audience to feel included in the drama.

The camera is purposefully shaky as a way to make you relate to the characters rushed movements.

When the male character is reviewing the case notes, there are lots of 'close up shots' so you can physically see his determination and concentration.

representation presentation